Whoopwhoop came to life as a natural consequence of collaborations that expand beyond markets and offices, always guided by the same standard of excellence. builT as a freelancers’ collective, whoopWhoop is the love project of two creative directors that chose to put together their years of management to coordinate the best solutions for partner agencies and clients.

Ruxandra Papuc

Managing partner WhoopWhoop and global creative director, Ruxandra has over 15 years of experience in creating award winning work for clients like Vodafone, Mastercard, Coca-Cola, L’Oreal and many more. She has claimed the biggest awards in the advertising industry and managed to have work featured in the Museum of Modern Art New York.

She is a public speaker, workshop coordinator as well as coach manager, offering also training services for client-agency teams.

Check out her work: https://ruxpapuc.myportfolio.com/

JAVIER GELPI DE FEZ

WhoopWhoop founder, Javier is a creative leader with expertise spanning cross industries, from events&music to creating global brand platforms. Winning awards in major advertising competitions and a speaker in music industry events, his expertise brings entertainment together with the biggest brands out there, including Heineken, E.ON, Glo, Pedigree, Amstel, Vodafone, NEOM.

Check out his work: https://www.javiergelpi.com/

Daniel Strugariu

Illustrator & senior art director, Daniel blends visual worlds to create experiences for brands across the world. Having won the biggest awards in the advertising industry, he puts playfulness at the core of his work. While his personal projects land him a usual presence in Romanian Design Week and exhibitions, his commercial work has claimed its share of fame for brands like Vodafone, Coca-Cola, Electric Castle, Mega Image etc.

Check out his work: https://www.danielstrugariu.com/

Nadejda Ghilca

Brand designer and senior art director, Nadejda has over 12 years of experience in developing award winning work for brands like KFC, Coca-Cola, Avon, Untold and many more. She is also the proud owner of an apparel brand and her visual sense might just take one’s campaign not only to the biggest advertising festivals but to fashion events around the globe.

Check out her work: https://nadejda.biz/

flora sagnes

With over 10 years of advertising experience and numerous awards — including a Cannes PR Grand Prix in 2021 — Flora now works as a freelance Senior Creative Lead and Senior Copywriter. She brings a creative, hands-on perspective to international projects and brand repositioning initiatives by combining her storytelling expertise with close collaboration with strategic planning teams. With her background as a former Art Director, she offers a 360 vision for  brands.

Check out his work: https://www.florasagnes.com/

elisabeta aionese

Front-end developer with over six years of experience in building scalable and user-friendly web applications. She specializes in crafting intuitive interfaces and optimizing workflows using technologies such as Blade templates in Laravel, vanilla JavaScript, and Tailwind CSS. Her expertise extends to structuring large-scale projects, excelling in environments where creativity meets technical precision. With a strong foundation in modern JavaScript frameworks, CSS methodologies, and design tools like Adobe XD and Figma, she brings both technical proficiency and a collaborative approach to every project. Passionate about continuous learning, she is dedicated to improving project workflows for maximum efficiency.

Check out her work: https://elisabetaionese.com

Bogdan Rauta

Senior Digital Product Designer specializing in user experience design and research. With a background in Multimedia Arts and a strong passion for data visualization, he helps businesses create beautiful, user-centered digital products that drive engagement and efficiency.

With years of experience in UX design, he has worked across various industries, including technology, finance, and enterprise solutions, crafting intuitive and scalable interfaces. His expertise lies in bridging the gap between user needs and business goals, leveraging design thinking, user research, and data-driven insights to optimize digital experiences.

Check out his work: https://www.behance.net/bogdanrauta

dorin marcu

Dorin is a director and editor based in Cluj-Napoca, Romania. His portfolio includes documentaries, lifestyle commercials, music videos and branded content pieces.

A drummer at heart, music has always been a source of inspiration.

Check out his work: https://dorinmarcu.com

Andy Daniluc

Andy is a copy based Creative Director with a background in computer science.Conceptual and insight driven, he’s worked on brands in almost every available field. With 15 years of advertising and plenty of accolades under his belt, he can take on any challenge, no matter how big or small the brand is.

He said there’s only two things left on his bucket list: doing a project for Nike and writing a Super Bowl spot. Fingers crossed 🙂

Check out his work: https://andydaniluc.squarespace.com/

Alexandru Eftimie

Senior Art Director originally from Bucharest, Romania, originally a foodie. When doctors advised him to take breaks between his meals he switched to cooking up creative ideas for global brands such as Heineken, Diesel, Netflix, and BMW, to name a few.

Ever since he got the taste of advertising, he hasn’t let it go.

Check out his work: https://efftimie.com/

eli tara

Having a background in architecture and a keen eye for object design, Elena Tara blends perspective and playfullness with purpose in her illustrations.

She has worked with both local and global clients, such as: Stella Artios, Julius Meinl, Glamour Magazine, McCann, Unicredit Bank, Froo, Ototo, Biodeck.

Check out her work: https://elena.tzara.ro/

DIMITRIS TSOUTSOS

Being wrong and live with that! That’s how Dimitris sees his job. 

With a background in Music and more than 18 years of experience in Brand and Creative Strategy, Dimitris has worked across most industries in Greece and CEE doing what he knows best: Compressing Chaos into Singularity. 

With an extra focus on Sustainable Development he loves working on marketing projects that grow brands, protect the planet and allow people to flourish. 

Check out his LinkedIn profile here: www.linkedin.com/in/dimitris-tsoutsos-9b57751a 

AND MANY MORE